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Soapbox Saturday: Are They Kidding Me?!

Saturday, August 28, 2010

"They" being the Corn Refiners Association. "They" decided to pay some high-priced Mad Men agency to create this television ad:



The first time I saw it I thought it was a spoof like those cigarette commercials by
truth. Then I realized that "they" were serious after I watched it air at least once a day. I just had to pull out my soapbox and start preaching.

Of course, "they" are free to put out an ad extolling the virtues of high fructose corn syrup. But "we" consumers don't have to buy the b.s. My main problem with this false advertisement is the assertion that high fructose corn syrup is fine in moderation. Point taken. But here is the counter point. IT'S IN EVERYTHING! And I mean anything that uses sweeteners to mask the dull taste of processed, engineered and junk foods...
  • fruit juices
  • breakfast bars
  • jams and jellies
  • pancake syrup
  • ketchup
  • sauces
  • cookies and crackers
  • ice creams and sorbets
  • soda
  • fruit cups
It's even some quote, healthy food, unquote such as...
  • a very popular brand of yogurt
  • salad dressings
  • bread
  • "healthy" breakfast cereals
  • childrens' medicines
  • applesauce
Check the labels of the brands you purchase for high fructose corn syrup content. You and your family might be getting more than a moderate portion.

2 comments:

Michelle @ Flying Giggles said...

I agree with you 100%, it is everywhere and it is not safe. I recently received an email from an online group I belong to. They are running a campaign and by the looks of it, it is to do with the Corn Refiners Association. I am not going to support something like that on my blog. I know corn syrup is not healthy, causes health problems and needs to be taken out of our foods. I will never write a blog posts promoting it, no matter what incentives they give me.

Brandy said...

I thought the exact same thing when I saw those commercials. You can't get the stuff in moderation because there are very few products that come sans high fructose corn syrup. I do look at labels, and I wish everyone else did too! Then maybe they wouldn't get tricked by those awful commercials.

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