His name is Kenn Viselman and he invented active movie-going for young kids. He actually came up with the idea while watching a Madea movie. No joke. After watching the audience cheer and jeer at the screen Kenn knew that he had solved the problem of movie-making for the Gymboree set which is to produce films that "allow them to be children in the theater."
|Me and Desmond with Kenn and his team|
So Kenn created the Oogieloves and produced their movie, The OogieLoves in the Big Balloon Adventure. The movie follows the Ooogieloves-Goobie, Zoozie, and Toofie-as they embark on a fun-filled journey to reclaim five magic balloons for their friend's birthday party.
It was an extra special treat to attend the screening because it happened to be Marlie's birthday too. She went to Camp Oogie where she did an art project and learned the Oogie Cheer while I attended the blogger/media panel. Then she and the other kids joined their parents in the theater to watch the Oogies!
The movie is just as the writer Scott Stabile described it, full of "love and light." There are no monsters, no dark forests, no mature jokes or innuendos; just a trio of friends searching for their balloons with the help of their best friends and some zany characters you'll recognize (Toni Braxton, Cloris Leachman, Christopher Lloyd, Chazz Palminteri, Jaime Pressly). It's so pure that it's rated GGG!
Not only did I not have to worry about my preschooler being exposed to disturbing content, I didn't have to worry about her sitting still or being quiet for 1.5 hours because The Big Balloon Adventure is an interactive movie. Kids are encouraged to get up and move! Marlie had a ball singing and dancing and cheering on the Oogies as they captured each balloon. This movie is going to spark a revolution in children's cinema.
Take your little ones to see the Oogieloves movie when it opens on August 29. For more information: Website | Facebook | Twitter